Digital Sales in the Packaging Industry

Too much paperwork and too little time for real counselling?

Foto eines überforderten Büroangestellten, der einen Anruf entgegennimmt, Notizen macht und Informationen nachschlägt
Puzzle with 6 pieces for digital sales. On the pieces is written: B2B Online Shop, The Team, Customer Service, Product Data, Customer Data and Order Accpetance

Most packaging companies face the same problems:

  • Sales spends more time with administrative tasks than with actual customer support.
  • Orders are received by e-mail, PDF, or even fax and have to be transferred manually into the ERP system.
  • Product information is hard to find and customers are constantly calling for stock info, prices, or delivery status.
  • In addition, there is the risk of losing valuable customer knowledge when employees are absent due to vacation or illness.

All this consumes time, money, and nerves. The different components of sales and product management could actually fit together as well, but for many companies this is not the case. The team has little time to take good care of customers.

The solution: digitalisation of your sales processes

With the right digital strategy, you can reduce manual processes and create more time for real consulting. The advantages:

Ein Häkchen in einem Kästchen in leuchtendem GrünAutomated Order AcceptanceMinimise errors and costs.
Ein Schloss in leuchtendem GrünSelf Service PortalTake the pressure off your sales staff and only give out information that pertains to the respective customer.
Ein Smiley in leuchtendem GrünModern CRMEnsure that customer data is transparent and available at all times.
Nach oben rechts zeigender Pfeil in leuchtenden GrünB2B Online ShopSimplify the ordering process and increase sales.
Pioneers in the packaging industry
Bildschirmfoto von Rose Plastic Online-Shop

More convenience for customers

The B2B online shop from rose plastic offers a great deal of convenience: real-time delivery enquiry, individual article numbers, download of product data sheets, personalised purchasing conditions and much more inspire customers in this shop, which was implemented with the e-commerce solution avanta.

Screenshots des Webshops von Knüppel Verpackung in Desktop- und mobiler Ansicht, vor grauem Hintergrund

Shortest route to the right product

With illustrated menu items and the product finder for boxes and bags, the online shop of Knüppel Verpackung shows the quickest way to the right product in the diverse range. This makes it not only a favourite with customers, but also a popular sales tool.

Screenshot der Website der Enviro Group

Directly in the customer's system

In addition to its online shop based on the Magento e-commerce system, the Enviro Group also offers interfaces for various ordering systems. This allows customers to order directly from their familiar system and continue to use their usual processes.

E-commerce as a driver of growth in B2B

More and more companies are shifting their sales channels to the digital space - with success, as recent studies show. According to ECC Cologne, sales in B2B online retail in Germany grew by 6.3% in 2024.

One third of sales through the online shop
Trisection of distribution channels
Digital sales only for small order amounts? Not anymore!
B2B
Packaging industry
Magento 2

Successful & easily found: Knüppel’s product finder inspires customers and sales team

Collage aus verschiedenen Screenshots von dem Kartonfinder von Knüppel Verpackung GmbH & Co KG.
Bild von unserem Team am Tisch.

Is it really worth it? Use ROI calculator now

Of course, digitalisation usually requires investments. Under what conditions does this investment pay off after which period of use? You can find out for yourself in a simple calculation. The result will be checked manually by us and then sent to you by e-mail.

Would you rather do the detailed calculation right away? Let’s talk about your specific case directly.

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